Suslick Step's
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Excellent speaking team!!! EXCELLENT!!!

Excellent speaking team!!!  EXCELLENT!!!

Here’s your next tip on how to prepare an effective presentation.


Ensuring your content is relevant to your audience is the key to engaging them.

People will tune out if they can’t see the relevance of your content for them. So there are three things that you need to do:

1. Find out about your audience before you start preparing your presentation.

2. Prepare content which is relevant to them.

3. Show them, near the beginning of your presentation, how your presentation is relevant to them. Tell them the benefits of listening to you. For example, when I talk about my system for preparing a presentation I say:

“The system I’m about to tell you about will save you time when you’re preparing a presentation and will help you engage your audience.”

If you have any questions, I’m happy to answer them, just click reply or email and it will come straight to my inbox.

Go well in your next presentation!

Dale Suslick with help via Olivia Mitchell


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